Shopify SEO case studies

Real world SEO case studies that encapsulate the triumphs and challenges of optimising Shopify stores.

Witness the practical application of SEO best practices, including keyword research, on-page optimisation, and internal linking, tailored to the unique ecosystem of Shopify.

Each narrative underscores the transformation of Shopify stores, highlighting enhanced visibility, increased organic traffic, and amplified sales.

One of our esteemed Shopify clients experienced a significant dip in website traffic in June 2023 after working with another SEO agency for some time. The

This report is an update to our previous case study for a Singapore-based ecommerce site selling baby shoes.  We started working with them in November 2021

Our client is a Malaysian eCommerce website for alcoholic beverages. While they were ranking for some branded keywords, the goal was to get Google’s love for

The client is an e-commerce site selling baby shoes in Singapore.  Compared to various industry giants, the client’s site is relatively new with much lower domain

In April 2020, we started working for our client, an online pet food store in Singapore. Like many local businesses, they started with a “.sg” domain. 

How important is SEO to an eCommerce company? How about almost 10X revenues in about 1+ month? We took on a client with substantially high authority

Shopify SEO stats

  • 1

    Online stores can expect 35% of total traffic to come from search engine results pages and 33% of revenue from this organic traffic, making it the marketing channel that can produce the highest traffic and revenue. (Wolfgang Digital)
  • 2

    Ranking first in search engines can get you up to 30% more daily traffic. (Shopify)
  • 3

    There are nearly 4 million live ecommerce websites built and powered with Shopify. (Trends)
  • 4

    Over a million businesses use Shopify for their ecommerce site needs. (Drip)
  • 5

    On average, Shopify has 2.1 million active users per day. (Demand Sage)
  • 6

    3.6 million jobs are estimated to have been created around the world by Shopify merchants. (Shopify)
  • 7

    The estimated success rate of Shopify stores is between 5% and 10%. (Internet Retailing)
  • 8

    The top 20% of Shopify stores have an average conversion rate of 3.3%. (Little Data)
  • 9

    More than 50% of all Shopify stores experience repeat purchases. (Drip)
  • 10

    66% of Shopify shop orders are placed on mobile devices. (Investors)